Cell launches a new format for the presentation of research articles online

Just a heads up for those who don't follow me on twitter, where I've promoted this more extensively.
Remember that a few months ago I discussed Cell Press' "Article of the Future"?

At the time I wrote

"As a collaborative effort to redefine the way a scientific article is presented online, integrating the tools and capabilities of the online environment, Cell Press and Elsevier have launched a project called Article of the Future at its Beta Prototype site."

So now, they've relaunched it, integrating some of the changes the community suggested. Check it out here!